One of the challenges of working on Strong Inside over the last eight years has been balancing the time spent on the book with time spent with family and at my ‘day job’ as a partner at McNeely Pigott & Fox Public Relations in Nashville. In this Q&A with the “media intelligence” firm Gorkana, I discuss some obstacles in writing the book and a few parallels between the themes in Strong Inside and challenges facing the PR industry in terms of diversity.